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When Pro AV has surveyed the market to learn where (if anywhere) AV customers are spending their precious dollars, flat-panel displays are consistently a growth category. Upgrades drive a lot of the market for new LCDs and plasmas, but so does the momentum behind digital signage.
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Clear-Com Communication Systems, a brand of the Vitec Group, welcomed Bob Romero as its new global customer operations director.
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Call it Best Buy Blowback or Wal-Mart's Revenge. Dirt-cheap prices on consumer electronics have spurred growth in the commercial AV market, while also creating new headaches for professional AV integrators. More than ever, organizations are looking to deploy flat-panel displays and other high-end...
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Giving your customers what they want won't always be a no-brainer.
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LCD or plasma? Pro or consumer? What really drives an end-user's choice of display technology? As TFC Info's latest end-user survey shows, it depends on whether the display is for a business or entertainment setting.
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You know it; we know it. Sometime the customer is not always right.
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No AV system is successful if the user can’t – or won’t – operate it. For many projects, the touchpanel is key. Here’s what you need to know to design an interface that will ensure customer satisfaction.
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Manufacturers are more focused on end-users than ever before, creating some ground-shifting consequences for integrators.
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Having recently completed work on an “AV Best Practices” book, I still have the process of delivering AV systems on my mind.
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Moving sheer volume is the number one goal of the mass retailers, bringing with it inevitable price-cutting, margin erosion, and commoditization, which is inherent with this strategy.